Many are conscious of what they eat – both from a health and environmental perspective. But what is the impact of this? We’re increasingly encouraged to eat less meat to tackle climate change. And meat consumption, in the European Union at least, has reduced and stabilised at around 42-million tonnes over the last 15 years.
But what about all those fruit, vegetable and staples crossing the globe – can we really label them as more sustainable than eating meat? The growth of ethical food purchases now make up close to 10% of grocery purchases in the UK, which is double that of tobacco. But in addition to the impact of air miles, global land and resource use determine the sustainability of the food we eat – food production can destroy or displace natural resources in order to supply growing demand.
Measuring the sustainability of food
However, the first thing we need to be able to do is measure the environmental impact of the food we eat. We can do this for different food supply chains using carbon footprinting methods. The difficulty is that consumers choose foods based on what they like – and this frequently changes but rarely considers the impact of climate change.