KNYSNA NEWS - The 2025 Knysna Oyster Festival wrapped up on a high note, marking its most successful post-Covid edition to date.
Held from 4 to13 July, the 10-day celebration drew thousands to South Africa’s scenic Garden Route, generating an estimated R41m in economic impact for the greater Knysna area.
With over 100 events on the calendar, the festival catered to all ages and interests.
Visitors
Visitor numbers surged, according to NightsBridge data, thanks to the diverse programme, which included everything from the iconic Knysna Forest Marathon to gourmet oyster tastings and classic car displays.
According to a press release by Knysna Municipality, over 6 700 runners took part in the Knysna Forest Marathon and Half Marathon, while the Knysna Cycle Tour brought in 1 500 cyclists across five events.
With many attendees accompanied by partners or families, the festival saw more than 16 000 active participants, spending an average of R2 500 per day.
The statement from the municipality confirmed the general consensus that oyster lovers had plenty to enjoy, with more than 32 000 oysters served at 14 oyster hotspots. Culinary attractions like the Stella Artois Oyster Cooking & Shucking Championships, Forest Feasts, and the Knysna Fine Wine Festival were crowd favourites. For families, attractions such as the Eden Classic Car & Motorcycle Show and SANDF display provided wholesome entertainment.
Staying true to its theme of being “more than just oysters”, the festival included puppet workshops, canoe polo, chess tournaments, and off-road adventures, ensuring there was something for everyone.
Charity
Charitable giving remained a cornerstone of the event. A total of R597 400 was raised for local causes, with the Knysna Forest Marathon alone contributing over R407 000. The 5km for Cansa event helped raise awareness and funds for cancer support services.
Local businesses enjoyed a substantial uplift, with the Festival Hub recording over R741 000 in turnover - more than double its 2024 figure.
The Neighbourhood Makers Tent, which showcased local artisans, brought in R160 000 in sales.
Media coverage and online engagement soared, with an estimated R5.9m in media value and a social media reach of R14.2m. Backed by R1.14m in sponsorships and a dedicated team, the festival reaffirmed its status as one of South Africa’s premier annual events.
Next year’s festival will run from 3 to 12 July.
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